In a significant move to strengthen its footprint in the Indian outbound market, JA Resorts & Hotels, a leading hospitality brand based in the UAE, has appointed MICEverse, the specialist MICE vertical of One Rep Global, as its exclusive India representative. The collaboration is poised to drive weddings, incentives and group travel experiences from India to JA’s portfolio across the UAE and the Maldives.
As the demand continues to surge across destination weddings, MICE events and luxury leisure group travel from India, this partnership underscores JA’s strategic commitment to tapping into one of the world’s most high-potential outbound markets. MICEverse will lead brand development and representation efforts through a targeted 360-degree approach—building top-of-mind awareness among India’s wedding planners, corporate decision-makers, and premium travel designers.
Founded in 1981 and named after the iconic Jebel Ali Beach Hotel, JA Resorts & Hotels has grown into a distinctive collection of seven properties spanning beach escapes, mountain resorts, urban stays and a private island retreat in the Maldives.
UAE Portfolio Highlights:
- JA The Resort, Jebel Ali: Featuring three unique experiences—JA Beach Hotel, JA Palm Tree Court (all-suite) and JA Lake View Hotel, which also houses Kinara by Vikas Khanna, a favorite among Indian wedding and celebration planners.
- JA Ocean View Hotel: Located along the vibrant JBR promenade with uninterrupted views of the Arabian Gulf.
- JA Hatta Fort Hotel: A mountain resort ideal for nature-based group retreats and wellness experiences.
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- The Manor by JA: A contemporary business hotel near the Jebel Ali Free Zone and key logistics hubs.
The upcoming JA Sports & Shooting Club, located within JA The Resort, will further elevate the brand’s appeal among sports and incentive groups. This first-of-its-kind facility includes floodlit football fields, world-class cricket pitches, and an indoor shooting range.
Maldives offering
JA Manafaru: A secluded private island in the Haa Alifu Atoll, ideal for honeymoons, full-island buyouts or high-end leisure travellers seeking privacy and barefoot luxury.
Ralph Porciani, CEO of JA Resorts & Hotels, said, “India is a market of immense strategic importance. With MICEverse’s expertise, we are confident of engaging more deeply with Indian travellers who value immersive, personalised experiences. Our properties offer the ideal settings for celebrations, corporate getaways and family holidays—just a short flight away.”
Hemant Mediratta, Founder & CEO, One Rep Global, added: “JA Resorts & Hotels is a perfect fit for Indian groups seeking unforgettable moments. MICEverse is committed to delivering unmatched access and visibility for the brand within India’s fast-growing outbound sector.”
The partnership is timely as JA gears up for growth, supported by GHA Discovery loyalty benefits, the revival of Palm Jebel Ali and the development surrounding Al Maktoum International Airport—making Jebel Ali one of Dubai’s most promising upcoming destinations.
